Life sciences

Consistently providing high quality quantitative and qualitative research for over 15 years

As experts in life sciences research design and recruitment, we ensure every project runs seamlessly.

Serrula Research operate international biopharma research projects covering Europe, USA and Canada, China, India and other countries in the Asia/Pacific region.

Consumer healthcare products (diagnostic equipment and medical devices)
Biotherapeutics of different modalities (cell and gene therapy, biologics, precision medicine)
Bioprocessing and manufacturing products and solutions (cloud solutions, automation software and asset performance management services)
Industry infrastructure (regulatory bodies, supply chain)
Startups and small biotechs
Universities, research institutes and hospitals
CDMOs, CMOs and CROs
Medium and large pharmaceutical and biopharmaceutical companies
Regulatory bodies and governments
UX (user experience)
Risk assessments
Product concept development
Strategic development
Tracking studies
Due diligence and M&A support

Case studies

Quantitative research with translational scientists

• 140 participants
• Canada, China, Europe, USA
Determined unique selling points of life sciences equipment, consumables and services, surveying Principal Investigators, heads of departments, lab directors and staff scientists. Engaged with specialists working in clinical trials from Phase I to III, across a range of modalities, from those who design the drug to those who drive and accelerate its development.
Recruitment for in-depth mRNA-based personalised vaccines study

• 8 specialist participants
• Worldwide
Recruitment for investigation into main challenges for personalised cancer vaccines generally as well as with mRNA-based vaccines within the entire workflow, from biopsy to vaccine to patient.
Proof-of-concept study for molecular interaction analysis technologies

• 20 participants
• China, Europe, USA
In-depth interviews with specialists whose work involves analysing the structure of oncogenes. Researched feasibility of new concepts, aiding technology development to optimise workflow of current and potential users.
Pricing strategy development for life sciences equipment vendors

• 220 participants
• UK, Australasia, Canada, China, Japan, USA
Recruited and interviewed biopharma professionals about service needs and expectations from life sciences equipment vendors. This research assisted the development of a optimal pricing strategy using Gabor-Granger models.
Microbiology QA/QC decision-makers

• 20 participants
• Canada, Europe and USA
Recruited specialists responsible for purchasing and maintaining laboratory equipment. Navigated a complex set of sub-quotas, from uniquely qualified professionals using specific equipment models on a daily basis, to those who had the final say on substantial purchasing decisions.
Investigating a drop in the sale of raw materials in China

• 20 participants
• China
Managed recruitment, moderation and analysis of 20 in-depth interviews. Produced a report examining why there was a drop in sales for certain raw materials sold in China by a leading biopharmaceutical provider. Our research investigated how covid supply chain issues had disrupted the market, making way for local suppliers to grow and compete.
Prototype preview of a new microbiology equipment model

• 10 participants
• Boston, Massachusetts
Recruited specialists using specific microbiology filtration equipment models on a daily basis to preview and give feedback on a state-of-the-art prototype. This event was in-person in Boston, Massachusetts and was delivered on a tight timescale.